How Do Price Per Head Services Work?

Sports bettors may be familiar with price per head services. These offer bookmakers a comprehensive solution for managing their betting operations. In this article, we’ll take an in-depth look at PPH services and explore their advantages.

What is a “price-per-head” service?

A PPH service is a comprehensive software platform that bookmakers can utilize to manage their sports betting operations. The provider gives bookmakers access to features like odds management, risk management, and reporting tools on one platform.

The service provider charges bookmakers a fee based on how many active players use their platform. This fee, commonly referred to as the “price per head,” is calculated weekly.

How Do PPH Services Work?

Bookmakers who sign up for a PPH service are granted access to an extensive platform that helps them manage their sports betting operations. Generally, this platform includes features like:

Sports Betting Platform

The sports betting platform is the cornerstone of a PPH service. This platform gives bookmakers access to an array of betting markets, from popular sports like football or basketball to more niche markets like eSports and horse racing. With it, their clients can take advantage of diverse betting opportunities across many genres.

Odds Management

A PPH service with odds management enables bookmakers to adjust the odds of different betting markets in real-time. This feature is essential for bookmakers as it minimizes their exposure to risk and guarantees they can make a profit regardless of an event’s outcome.

Risk Management

A PPH service with risk management allows bookmakers to monitor the betting activity of their clients in real-time. This enables them to detect potential risks and take proactive measures to mitigate them before they become issues.

Reporting Tools

A PPH service includes reporting tools that enable bookmakers to generate reports on a range of key performance indicators (KPIs). These reports offer valuable insight.

Now that we understand how PPH services function, let’s take a look at some key advantages they can provide bookmakers:

Cost Savings

Bookmakers can save a considerable amount of money when they opt for a PPH service instead of building and maintaining their own software platform. Furthermore, the cost per player with this type of platform is usually much lower, making it an appealing option for smaller operations.

Scalability

A PPH service is designed for maximum scalability, meaning that it can easily accommodate the growth of a bookmaker’s business. As more active players join, service providers can easily add more resources in order to meet the increased demand on their platform.

Improved Efficiency

A PPH service for bookmakers allows them to automate many of the tasks associated with running a sports betting operation. This frees up valuable time and resources, enabling them to focus on other areas of their business, such as marketing or customer acquisition.

Access to Expertise

A PPH service provider often has extensive expertise and experience in the sports betting industry, which can be invaluable for bookmakers who are new to this space. This knowledge can be especially beneficial for smaller operators that lack resources.

In conclusion, a PPH service provides bookmakers with an all-inclusive software solution for managing their sports betting operations. By using the PPH service, bookmakers can enjoy cost savings, scalability, improved efficiency, and access to expertise, making it the ideal solution if you’re looking to enhance your bookmaking business. If you’re a bookmaker looking to enhance your operations further, investing in this comprehensive software solution could be the ideal decision for your company.

Register for an agent account to gain immediate access to:

• 100% web- and mobile-friendly player and agent platforms
• 24/7 Online Action
• Highest quality PPH products include admin tools and fully-customizable players profiles, as well as expert line administration.
• With the help of our experts, you can create your own website.
• Highly-trained support staff.

Are you ready? Pelican PPH will give your players a boost in satisfaction. For immediate assistance, click on LIVE Chat or call us at 1-877-745-2303. We are available 24 hours a day and can speak English or Spanish.

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